AI Insights · Timothy · July 2021
Top 5 iOS Medical Apps Performance in Nigeria Q2 2021
Explore the performance of the top five medical apps on iOS in Nigeria during Q2 2021, highlighting trends in downloads, revenue, and active users.
In the second quarter of 2021, the top five medical apps on iOS in Nigeria showcased varied performance metrics in terms of downloads, revenue, and active users. This analysis, based on data from Sensor Tower, provides insights into these trends.
Pregnancy & Baby Tracker - WTE from Everyday Health, Inc. experienced fluctuating downloads, starting at around 85 in early April and peaking at 117 in mid-May. Active users showed a consistent increase from 2.3K to 2.6K by the end of the quarter.
The Ovulation Calculator Fertile Tracker & Calendar OC, developed by Ovulation Calculator Pty Ltd, saw an initial rise in downloads from 39 to 93 in April, followed by a drop and subsequent recovery, ending with 35 downloads by late June. Active users hovered around 130 to 160 throughout the quarter.
Nurture Pregnancy Week by Week by Glow showed an interesting revenue pattern, with a notable spike to $74 in mid-May. Downloads were highly variable, peaking early in the quarter at 170 and dropping significantly in subsequent weeks. Active users remained relatively stable, fluctuating between 180 and 260.
The Menstrual Cycle Tracker from Anastasia Kovba had a modest revenue peak of $16 at the start of May. Downloads were highest in early May at 111 but dwindled towards the end of the quarter. Active users exhibited a slight decline from 334 in early May to 252 by late June.
Finally, DRO Health showed a strong download performance in late May, reaching 164, though there was no revenue recorded for this period.
For more detailed insights and data, visit Sensor Tower.
